Building an offer that sells itself.

For a leadership coach, the first session should be free if its job is to decide together, and paid if it already delivers real coaching.

A life coach can offer monthly mentoring once a coaching program ends: one session a month, a message thread, a direction to hold.

A vague offer costs a wellness practitioner dearly: time spent explaining what she does, calls with people who are not a fit, clients expecting something else, and…

A three-tier life coaching offer lets each person step in at their own pace: an accessible first step to discover you, a short programme to experience real change…

Leaving per-session pricing means setting one price for a whole coaching program instead of each hour, then letting your client pay it in instalments.

A leadership coach keeps clients after a programme ends by preparing the next step from the very beginning: a review that shows how far she has come, then two clear…

For a new wellness practitioner, the question is not group or one-to-one, but in which order.

A life coach builds a hybrid coaching program by combining live one-to-one sessions with short modules the client works through alone between calls.

When a leadership coach's offer does not sell, it is almost always stuck on one link: the problem is not named in the client's own words, the result is vague, the…